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So So Gay is now GAYIST! New name, same great prices across our whole range. Use code GAYIST for 30% off your whole basket!
So So Gay is now GAYIST! New name, same great prices across our whole range. Use code GAYIST for 30% off your whole basket!

Fashion

  • Barcode Berlin Kai Briefs

    Barcode Berlin
    £17.00

    98% Cotton 2% Elastane

    £17.00
  • Barcode Berlin Oliver Brief

    Barcode Berlin
    £17.00

    48% Cotton / 47% Modal / 5% Elastomer

    £17.00
  • Andrew Christian Pride Electro Star Brief

    Andrew Christian
    £20.00

    The Pride Electro Star Brief is bold and bright and available only for a limited time! It features neon contrast trim and stitching in addition to ...

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    £20.00
  • Barcode Berlin Twink Socks

    Barcode Berlin
    £11.00

    Small: UK shoe 5-8Large: UK shoe 9-12 Hygiene Products. Non returnable. 80% Cotton 18 % Polyamide 2% Elastan

    £11.00
  • Sold out

    TOF Paris Vienna Jockstrap

    TOF Paris
    £20.00

    A velvet jockstrap for sensual or sexy moments. The Vienna jockstrap is a very sexy piece of underwear. The supporting front pocket is made in sof...

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    £20.00
    Sold out
  • So So Gay Vest

    So So Gay
    £12.00

    It's the style item of the summer!

    £12.00
  • Barcode Berlin Fetish Half Socks - Bottom

    Barcode Berlin
    £11.00

    Small: UK shoe 5-8Large: UK shoe 9-12 Hygiene ProductsNon returnable 80% Cotton 18 % Polyamide 2% Elastan

    £11.00
  • Barcode Berlin Fetish Half Socks - Piggy

    Barcode Berlin
    £11.00

    Hygiene ProductsNon returnable80% Cotton 18 % Polyamide 2% Elastan

    £11.00
  • Barcode Berlin Fetch Half Socks - Top

    Barcode Berlin
    £11.00

    Hygiene ProductsNon returnable80% Cotton 18 % Polyamide 2% Elastan

    £11.00
  • Barcode Berlin Fetish Half Socks - Bear

    Barcode Berlin
    £11.00

    Hygiene ProductsNon returnable80% Cotton 18 % Polyamide 2% Elastan

    £11.00
  • Barcode Berlin Shy Geek Gym Socks

    Barcode Berlin
    £11.00

    80% Cotton 18 % Polyamide 2% Elastan

    £11.00
  • Barcode Berlin This Little Piggy Gym Socks

    Barcode Berlin
    £11.00

    Small: UK shoe 5-8Large: UK shoe 9-12 Hygiene Products. Non returnable. 80% Cotton 18 % Polyamide 2% Elastan

    £11.00
  • Sold out

    Barcode Berlin Daddy Socks

    Barcode Berlin
    £11.00

    Small: UK shoe 5-8Large: UK shoe 9-12 Hygiene ProductsNon returnable 80% Cotton 18 % Polyamide 2% Elastan

    £11.00
    Sold out
  • Barcode Berlin Let's Play Jock

    Barcode Berlin
    £15.00

    Outside: 48% Cotton, 47% Modal, 5% Elastomero- Lining: 82% Poliamide, 18% Elastane

    £15.00
  • Barcode Berlin Luckenwalde Singlet

    Barcode Berlin
    £55.00

    80% Polyamide 20% Elastane

    £55.00
  • Barcode Berlin Half Fetish Socks Stripes - Black

    Barcode Berlin
    £11.00

    High cotton content makes them suitable for whatever makes you sweaty. Small: UK shoe 5-8Large: UK shoe 9-12 Hygiene ProductsNon returnable 80% C...

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    £11.00
  • Andrew Christian Club Mesh Racer Back Tank

    Andrew Christian
    £28.00

    Hit the club in sexy sheer style with our hot new Club Racer Back Tank. In three electrifying colours, the see-thru mesh will guarantee you're the...

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    £28.00
  • Sold out

    Andrew Christian FUKR Net Singlet

    Andrew Christian
    £30.00

    For good boys gone bad, meet the hot new FUKR Singlet. Cast a seductive shadow over your junk with the alluring black and silver design and mesh de...

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    £30.00
    Sold out
  • Andrew Christian Almost Naked Retro Mesh Brief

    Andrew Christian
    £22.00

    They don't make undies like they used to. Luckily, we go! Meet the throwback sexiness that is the Almost Naked Retro Brief. This fresh spin on an o...

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    £22.00
  • Sold out

    Andrew Christian Unicorn Fantasy Brief

    Andrew Christian
    £20.00

    We all have our fantasies, but yours just came true. Meet the sexy new Unicorn Fantasy Brief. The fun and flirty Unicorn Fantasy print swaddles you...

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    £20.00
    Sold out
  • Andrew Christian Las Palmas Mesh Bikini

    Andrew Christian
    £31.00

    Catch some shade in our sexy new Las Palmas Bikini. The stylish limited edition print with unique mesh detailing make this one jaw-dropping bikini....

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    £31.00
  • Sold out

    Andrew Christian Retro Pride Gym Shorts

    Andrew Christian
    £28.00

    Hit the gym in style with the throwback sleekness that is the new Pride Retro Gym Shorts. This sexy pair is perfectly cut to be so flattering that ...

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    £28.00
    Sold out
  • Andrew Christian Power Bottom Mesh Air Jock

    Andrew Christian
    £20.00

    Can you feel the power of these sexy new undies? The new Power Bottom Air Jock certainly leaves very little to the imagination. These seductive, se...

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    £20.00
  • Andrew Christian FUKR Net Tipping Jock

    Andrew Christian
    £25.00

    The sexy and provocative new FUKR Tipping Jock will snuggle your entire package in comfort--not just the tip! Cast a seductive shadow over your jun...

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    £25.00
  • Andrew Christian Happy Tagless Gym Tank

    Andrew Christian
    £17.00

    With our new Happy Tagless Gym Tank, you can look good, feel good and do good! In three classic color options, each one comes in a slim, flattering...

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    £17.00
  • Sold out

    Andrew Christian Blow Me Fuck Me Metallic Mesh Singlet

    Andrew Christian
    £32.00

    A hot singlet is worth one thousand words. But the new Blow Me Fuck Me Singlet only needs those four. Slip into this tantalizing Gigolo Mesh design...

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    £32.00
    Sold out
  • Sold out

    Andrew Christian Pleasure Sheer Singlet

    Andrew Christian
    £25.00

    When it comes to pleasure, there's only one singlet that's guaranteed to deliver. The sexy new Pleasure Singlet has see-through mesh in all the rig...

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    £25.00
    Sold out
  • Andrew Christian Fabulous Brief

    Andrew Christian
    £20.00

    You are going to look absolutely fabulous in our spectacular new Fabulous Brief. The limited edition soft iridescent print makes for one amazing pa...

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    £20.00
  • Andrew Christian Sheer Mesh Zebra Brief

    Andrew Christian
    £22.00

    Feel the call of the wild with the sexy new Sheer Mesh Zebra Brief. This majestic pair of undies is guaranteed to cause some animal attraction. And...

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    £22.00
  • Barcode Berlin Half Fetish Socks Stripes - Blue

    Barcode Berlin
    £11.00

    High cotton content makes them suitable for whatever makes you sweaty. Small: UK shoe 5-8Large: UK shoe 9-12 Hygiene ProductsNon returnable 80% C...

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    £11.00
  • Sold out

    Barcode Berlin Half Fetish Socks Stripes - White

    Barcode Berlin
    £11.00

    High cotton content makes them suitable for whatever makes you sweaty. Small: UK shoe 5-8Large: UK shoe 9-12 Hygiene ProductsNon returnable 80% C...

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    £11.00
    Sold out
  • Progress Pride Design Socks

    So So Gay
    £12.00

    These socks are extra comfortable thanks to their cushioned bottom. The foot is black with artwork printed along the leg with crisp, bold colors th...

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    £12.00
  • Curbwear Local Boy T-Shirt

    Curbwear
    £20.00

    Be the Local Boy wherever you go.FITRegular fit, high quality white cotton round neck t-shirt with navy screen printed 'Local Boy' text.James (brow...

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    £20.00
  • Love is Love Unisex Tank Top

    So So Gay
    from £20.00

    A classic, all-purpose unisex tank. A timeless classic intended for anyone looking for great quality and softness. • 100% combed and ringspun c...

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    from £20.00
  • You Do You Unisex Hoodie

    So So Gay
    from £27.50

    Everyone needs a cozy go-to hoodie to curl up in, so go for one that's soft, smooth, and stylish. It's the perfect choice for cooler evenings! •...

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    from £27.50
  • I'm Gay. That's OK! Muscle Shirt

    So So Gay
    from £24.00

    This soft, sleeveless tank is so comfy you're going to want to wear it everywhere, be it on your couch, out on a walk, or during a yoga class. The ...

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    from £24.00
  • Sold out

    Curbwear Identity Power Bottom T-Shirt

    Curbwear
    £20.00

    Let them know you're ready for play with this fun, bold t-shirt.FITRegular fit, high quality white cotton round neck t-shirt with screen printed te...

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    £20.00
    Sold out
  • Curbwear Blimey Brief

    Curbwear
    £14.00

    New navy and red colourway for 2020.Mix up the everyday with this cheeky waistband.Featuring the Curbwear logo and some naughty word changes to sha...

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    £14.00
  • Curbwear Identity Bottom Brief

    Curbwear
    £13.00

    Be your identity with the new Bottom Brief in navy featuring a red contrast stitch on the pouch to draw in the attention.Great Fitting BriefsNatura...

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    £13.00
  • Sold out

    Curbwear Identity Power Bottom Jock

    Curbwear
    £14.00

    Our sexiest ever update to the popular Identity range. The new Power Bottom jockstrap in black.PouchContoured for a comfortable fit and an amazing ...

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    £14.00
    Sold out
  • Curbwear Identity Submissive Brief

    Curbwear
    £13.00

    Give in to your identity with the new Submissive Brief in black featuring a blue contrast stitch on the pouch to draw in the attention.Great Fittin...

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    £13.00
  • Curbwear Identity Top Brief

    Curbwear
    £13.00

    Be on top of your game with the new Top Brief in white.Great Fitting BriefsDesigned for comfort, with a natural contoured front pouch. Comfortable ...

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    £13.00
  • Curbwear Identity Vers Bottom Jock

    Curbwear
    £14.00

    Our sexiest ever update to the popular Identity range. The new Vers Bottom jockstrap in black.PouchContoured for a comfortable fit and an amazing r...

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    £14.00
  • Barcode Berlin Boris Jock

    Barcode Berlin
    £17.00

    95% Cotton 5% Elastane

    £17.00
  • Sold out

    TOF Paris Smart Polo

    TOF Paris
    £55.00

    The Smart polo shirt combines elegance and a touch of originality. This very masculine polo shirt has a contrasting strip that recalls sporting or ...

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    £55.00
    Sold out
  • Gay Power Muscle Unisex Shirt

    So So Gay
    from £24.00

    This soft, sleeveless tank is so comfy you're going to want to wear it everywhere, be it on your couch, out on a walk, or during a yoga class. The ...

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    from £24.00
  • Gay Power Short-Sleeve Unisex T-Shirt

    So So Gay
    from £19.00

    This t-shirt is everything you've dreamed of and more. It feels soft and lightweight, with the right amount of stretch. It's comfortable and flatte...

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    from £19.00